Labs are having a tougher time getting paid for advanced diagnostic tests. More and more, health insurers are tracking spend on the rapid growth of advanced testing and accelerating the management of them. This inevitably will make it more difficult to not only get reimbursed for these tests, but to get reimbursed on value. So what can your lab do to increase the likelihood that it will be paid for these tests?

For many labs, the creation of a value-based testing strategy, beginning with improved payer/provider collaboration, may be the answer.

Find out how your lab can meet the challenges of getting paid for advanced diagnostic testing and gain a better understanding of the benefits of moving from a volume- to a value-based system when you register to attend the 2012 Executive War College for Laboratory Pathology Management and participate in Matthew Zubiller’s session “Getting Paid for Advanced Diagnostics: Partnering with Payers to Shift to Value-Based Reimbursement.” You’ll learn tactical steps that can help turn your lab into a valued partner to payers. And stronger payer/provider relationships will not only improve your chances of getting reimbursed, it will help you get reimbursed based on value.

Zubiller is Vice President of Decision Management for McKesson Health Solutions, which provides clinical and financial decision support, evidence-based clinical content and advanced diagnostic catalog and coding to payers, hospitals and laboratories. He’ll show you how to collaborate with payers to become a value-based provider.

You’ll learn what information health plans need to make effective coverage decisions and how your lab can position itself to be viewed as a partner, not just a test provider. The more information you provide—value standards, clinical evidence, how to measure utilization and results, who’s ordering and why—the greater your chances of being reimbursed. It’s a process, says Zubiller, and he’ll show you what steps you can take to foster that partnership with payers. He’ll also talk briefly about the Palmetto GBA MolDx program and how that will impact the market as a whole.

During this comprehensive session, you will:

  • Understand critical trends affecting the reimbursement of molecular and genetic tests.
  • Recognize how current and future payer strategies could affect your business.
  • Learn about opportunities to move your lab toward value-based reimbursement.
  • Leverage this information to begin creating a strategy that will help your lab become a value-based provider.
  • …and much more!

One low registration fee gives you access to all the invaluable sessions during this two-day event—including this one. Register today for the 17th Annual Executive War College on Laboratory and Pathology Management, May 1-2, 2012 in New Orleans, then join us for “Getting Paid for Advanced Diagnostics: Partnering with Payers to Shift to Value-Based Reimbursement” with Matthew Zubiller.

Four Easy Ways to Register for Executive War College 2012:

1. Register ONLINE

2. Call 512-264-7103. Our friendly staff can register you quickly and easily, as well as answer any questions you may have.

3. Fax this complete registration form to 512-264-0969

4. Mail the one page form with payment to:

21806 Briarcliff Dr.
Spicewood, TX 78669